There are many businesses right now that have either closed down or are starting to fail because of COVID-19. If your business is doing bad but you are still open, there are things you can do to help prevent your business from closing down. Keep reading for two tips to help you get started.

Custom Direct Mailing

Custom direct mailing is delivering your advertisement to prospective clients' mailboxes through the postal service. You can also use other delivery services if you prefer. This includes things like catalogs, flyers, and postcards. This especially works well in today's time as many people are staying home much more than they usually do because of the virus. 

Your advertisement needs to have something that identifies your business and you. You also need to put your contact information on the advertisement including your email address, website address, and phone number. 

When designing your advertisement, make it stand out by using color, images, and more. If you are not good at this, hire a designer to do the advertisement for you. You can hire a custom direct mailing service to help you with all of this to make things much easier and to make things go quicker for you.

Update Your Website

Many people today are shopping online instead of physically going into stores. This is why you should hire a website designer to update your website. They will make it easy for people to find your products, as well as easy for them to add to a cart and pay for the items. 

The website designer can also use SEO practices to ensure your website is listed on the first page of the search engines. This is beneficial because many people will choose a site from the first page that displays on their screen.

The website designer will make sure your website shows up well on any screen. Many people shop on their smartphone or tablet. You want your website to be easy to navigate. Having your entire website filling up the screen is beneficial. This way the user will not have to swipe right or left in order to see everything on your site.

There are many more things you can do to help you stay open, such as putting a wrap on your car that displays your advertisement, handing out business cards, and using social media sites. You should soon see a difference in your sales after you start doing this.