Billboards Of The Future: Outdoor Marketing For 2018 And Beyond
Are Billboards Still Effective? When used properly, billboards are still an effective marketing tool. The key is to use them with an integrated marketing strategy that adds to the other tools in your advertising arsenal such as social media, television, and radio ads. Billboards are a way to reach future customers that are driving home from work, picking up their kids from school, and running errands. While they may seem quaint and retro at this point, the truth is that billboards are still advertising powerhouses.